Demand Generation Manager in Dallas, TX at Volt

Date Posted: 9/11/2018

Job Snapshot

  • Employee Type:
    Direct Hire
  • Location:
    Dallas, TX
  • Job Type:
  • Duration:
    N/A
  • Date Posted:
    9/11/2018
  • Job ID:
    134754
  • Pay Rate
    $85000.0 - $100000.0/Year
  • Contact Name
    Volt Branch
  • Phone
    972-509-5590

Job Description

We are in search of a motivated Demand Generation Manager in the North Dallas Area

Our client is a national provider of employee benefits, payroll, HR and employer services.

Headquartered in Dallas. Working with a network of more than 20,000 Trusted Advisors, comprised of Brokers and CPAs, they offer businesses easy access to affordable quality workforce solutions including employee benefits, payroll, compliance, and HR solutions.

Pay: 85k to 100k Direct Hire Position

Summary:

Develop and execute a clearly defined marketing and communication strategy in a manner that supports consistent business growth and enhances brand equity and awareness.

The Role:

  • Develops unique value propositions and content targeted at customer segments that increases brand awareness, generates new leads, re-activates customers, and cross-sells other product opportunities. (Marketing Qualified Leads).
  • Drives the development of campaigns for customer acquisition and retention.
  • Works closely with sales teams to develop marketing campaigns to support new sales objectives and goals.
  • Analyze, comprehend, and interpret statistical marketing data.
  • Oversee and manage future online Digital strategy to include structure, design, and implementation
  • Partner and work with advertising agency to drive forward initiatives to build site strategies to increase traffic.
  • Deliver acceptable strategy and design for ongoing and future websites and online communities
  • Identify, interpret, and capitalize on marketing trends.
  • Works closely with product management and product marketing to develop and prepare key messaging and presentation material for senior management and sales team. 
  • Coach, mentor and raise the team’s ability to deliver and exceed expectations while creating opportunities for succession talent.
  • Interviews, selects trains, coaches, and direct reports.
  • Conducts employee performance evaluations.
  • Monitors expenditures and prepares justifications for major and/or un-budgeted expenses.

Knowledge/Experience:

  • Bachelor’s degree in Marketing or related filed with a minimum of seven (5) years of experience.
  • Five (3) or more years managing direct reports.
  • Five (3) or more years utilizing marketing automation tools and managing automated campaigns.
  • Experience in managing external agencies and vendors.
  • Good knowledge of insurance and payroll products and marketing strategies for these industries a nice to have but not required
  • Strong knowledge of Microsoft Office, specifically Excel, Word, and PowerPoint
  • Knowledge of marketing automation and CRM systems such as Salesforce and Marketo or Eloqua

Necessary Skills/Attributes:

  • Excellent communication skills, both verbally and in writing.
  • Read, comprehend, and interpret moderately complex documents.
  • Analyze and monitor lead to win conversions
  • Provide leadership and promote cooperation in a team environment.
  • Manage multiple tasks simultaneously.

Work Environment:

  • Laid Back Work Environment
  • Arcade Games
  • Lounge Area
  • Day Time Flexible Ours
  • Coffee Bar
  • Opportunity to work from home 3 to 4 days a month
  • Great Benefits

Volt is an Equal Opportunity Employer