Director of Public Relations and communications in Sacramento, CA at Volt

Date Posted: 9/9/2019

Job Snapshot

Job Description

Director of Public Relations and Communications

Become an integral part of the economic future of Sacramento. An exciting start-up company with tremendous influence and momentum is looking for a Director of Public Relations and Communications to lead our public relations efforts and communications strategies. Our client is the catalyst for innovative growth strategies in the Capital Region of California. The organization spearheads community-led direction to retain, attract, grow, and create new businesses, develop advanced industries, and create jobs throughout a six-county region. Our client represents a collaboration between local and state governments, market leaders, influencers, and stakeholders, with the sole mission of driving economic growth. Sacramento was founded on discovery, built on leadership, and fueled by innovation. If you’re ready to get to work, we’re ready to hear from you.

The Director of Public Relations and Communications will be responsible for creating engaging marketing initiatives for developing and advancing Sacramento’s brand and story, helping the region earn the reputation as the best and easiest place to do business in California. Expect to be innovative, creative, and challenged in every aspect of your work. This is an excellent opportunity for a highly creative professional with proven success in driving and growing a new brand regionally, nationally and internationally.

You will be responsible for:

  • Aligning public relations strategies to organizational business goals.
  • Overseeing branding and communications strategies for programs including but not limited to business development, research, investor and community relations.
  • Monitoring, managing and maintaining Greater Sacramento’s brand identity across print and digital medial channels to a diverse array of audiences, both internal and external.
  • Developing press releases and blog content while overseeing media relations via existing contacts and vendors.
  • Working with the marketing, research, investor relations and business development teams to develop overall publicity strategy and priorities, consistent and effective messaging of external documents, and event and PR activities.
  • Strengthen existing and build new relationships with media and stakeholders through creative and forward thinking PR strategies.
  • Working with regional partners to understand the assets in their communities and act as a resource for their PR efforts.
  • Contributing and reviewing all content for website, digital and print media.
  • Participating in all applicable organizational meetings with internal team and stakeholders.
  • Preparing regular reports and presentations on marketing metrics for the CEO.

We need you to have:

  • 4+ years of relevant experience in public relations and communications. Global experiences and experience in economic development organizations a plus.
  • Demonstrated success with paid and earned media.
  • The desire to quickly develop a deep understanding of the Greater Sacramento region’s offerings and target audiences. 
  • Skills in developing metrics that measure the success of program drivers and impact.
  • Exceptional writing and computer skills with a preference for utilizing effective tools for managing content and brand assets and streamlining processes for efficiency.
  • Fluency with social media management, community management, PR, branding and content strategy.
  • Comfort working in a fast paced environment and doing hands-on work in a growing organization.
  • Exceptional team-orientation and communication skills. You enjoy collaborating with and learning from your teammates.
  • A self-motivated, continuous learning approach.

Benefits:

Competitive Salary, Employer paid medical, dental and vision for the employee, 401(k) with a generous employer match, on-site gym, paid parking.

Job Type: 

  • Full-time

Experience:

  • Public Relations: 4 years (Required)

Volt is an equal opportunity employer