Marketing Manager Retail in Irving, TX at Volt

Date Posted: 5/8/2018

Job Snapshot

  • Employee Type:
    Direct Hire
  • Location:
    Irving, TX
  • Job Type:
    Marketing & Sales
  • Duration:
    N/A
  • Date Posted:
    5/8/2018
  • Job ID:
    114073
  • Pay Rate
    $87000.0 - $92000.0/Year
  • Contact Name
    Volt Branch
  • Phone
    972-518-2500

Job Description

SUMMARY:

VOLT is seeking to hire a dynamic Marketing Manager (Retail) responsible for managing the growth & marketing plans for an Office Printer product portfolio through marketing & demand generation in support of field sales. The Marketing Manager (Retail) is also responsible for developing & growing identified end-user markets & segments with the primary vertical market in the Retail industry.

RESPONSIBILITIES:

  • Product Marketing – Demand Generation
  • Lead Industry Vertical in Product Marketing
  • Plan & Manage Marketing Communications in conjunction with Corporate Marketing
  • Collect and Analyze “Voice of Customer” to prepare effective value propositions.
  • Report, Budget and Analyze monthly marketing demand generation results
  • Forecast & collaborate with Product Marketing Managers to suggest marketing campaigns & target products

EDUCATION: BS/BA degree in Marketing or Business; MBA is a plus

REQUIREMENTS:

  • Experience in the document management and/or printer copier industry preferred or 5+ years in microcomputer & related products or industrial/consumer electronics industry; knowledge of distribution channels in IT/CT industry, including wholesale & retail/resale channels.
  • Proven experience, 5+ years, in B2B marketing including areas such as marketing program planning and management, sales, channel marketing programs, program/project management, merchandising, market research, product management, demand generation and market development.
  • Good understanding & experience of audience segmentation strategy & tools (including automation tools like Marketo).
  • 20% travel required to support regular field visits with customers, channel partners & trade shows.

Equal Opportunity Employer